One shot is worth a thousand SKUs.

Studio‑grade still life at catalog scale.

Still life generation built to preserve texture, color, construction, logo, and labeling across thousands of SKUs, with validation on every generation.

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10,000,000+ generations run

Cut-out knit dressSKU DR-22913 of 3 approved

Green knit dress on a hanger, phone photo — **Shop photo**Phone

Front catalog still life of the dress — **Still life**Front

The dress worn by a fashion model, full length — **On-model**Valentina

Approved and ready to exportSeconds, not weeks

ColorTextureShapeLogo and labelsCenteringShadow

Catalog teams using Reica

Supported by

Anthropic

The problem

Commercial tools can't scale without losing important details of your product.

Generic AI tools lose important details and you end up with images that look like any other brand, not yours.

22% of e-commerce returns happen because the product looks different online than in real life.

Inside the platform

Built for production. Not for experiments.

Still life generation, quality validation, catalog import, on-model, and advanced editing live inside one stable pipeline. No stitching together separate tools.

01Product fidelity

Preserve every detail the customer will check.

reica preserves texture, color, weave, and construction across thousands of SKUs. Drag across the image, or hover it to look at the knit up close.

Photo against still lifePolo cardigan, navy

The same cardigan as a catalog still life

PhotoStill lifeCompare photo and still life

Knit detail in the photo — **Photo**Knit, ×2.6

Knit detail in the still life — **Still life**Knit, ×2.6

Texture validation

Rib, cable and weave kept stitch for stitch

Color fidelity

Navy stays navy, under the brand's own light

Construction fidelity

Collar, placket and seven buttons where they were

Logo and labeling

Labels read the same as on the garment

8 categories

From tank tops and long dresses to blazers and trousers

7 angles

Front, back, sides, three-quarter, top, high angle

7 light directions

Frontal, top, bottom, left and right, straight or at 45°

02Validation layer

Validate before anything ships.

Every image passes through Similarity Score, Quality Score, and structural integrity checks before export. Under your threshold, Auto-Heal makes one correction and keeps it only if it scores better.

Quality checkVersion 2 kept

Generated still life — **Version 2**Front

Versionsv1 · 78v2 · 96

Similarity ScoreThreshold 85

96/100Passed

Quality Score6 of 6

ColorMatches
TextureMatches
ShapeMatches
SharpnessSharp
Centering and margin10%, as set
Background and shadowClean

Auto-Healv1 scored 78 with colour drift. One correction made, v2 scored 96 and was kept.

Pass

Meets all Similarity and Quality thresholds

Flagged

Minor drift or quality issues, manual review required

Rejected

Fails core fidelity or quality checks, never exported

03Catalog scale

Refresh your entire catalog in a single batch run.

One brand profile, many products, one look. Every angle, every variant. Pick Fast, Standard or Economy delivery depending on how soon the season starts.

Batch SS27 CoreBatch complete

30Approved

3To review

0Generating

Delivery

Economy goes through the image model's own batch queue: slower, and fewer credits per image.

A batch of SKUs as a 7 × 7 grid: when it is done, the filled cells draw the garment. It is where Reica's mark comes from.

Feeds and variants

Sizes and colours of one product arrive as one product, never shot twice

Search by appearance

Find "blue linen shirt" in Italian or English, read from the photo itself

100K+ assets

Batch operations for entire catalogs, zero quality drift

04Brand control

Control the output. Not the prompt.

Set angle, background, lighting, and output type once in a brand profile. Every SKU follows it. Or drop in a photo you like: Reica reads its backdrop, light, shadow and margin for you.

Brand profile: Spring coreTry the options

Zip bomber still life on the chosen backdrop

Sand, light from the left 45°4:5 · margin 10%

Product

Backdrop

Light

Match the look of a photoDrop a photo you like. Free, a few seconds, and the photo is not kept.

05On-model

From the still life to a model wearing it.

Pick a fashion model from a full-length cast, because build and height change how a garment falls. Choose the poses, where the hem falls, and an outfit made from your own approved products.

On-model setupValentina, mid-thigh

Model wearing the green dress, full length

Mid-thighKneeMid-calfAnkle

Model20 in the cast

Poses4 of 9

OutfitFrom your products

Picked from the same collection when the product has no outfit of its own.

06Approval and delivery

Your team approves. Reica delivers.

Nothing is exported until someone approves it. Review runs on the keyboard, then the approved set goes out as a ZIP or straight into a Google Drive folder, named the way your PIM expects.

Review, then Transfer4 approved, sent to Drive

Slip dressApproved

CamiApproved

OvershirtApproved

BomberApproved

AApproveRRejectFFix the flagged defectsEEditor

Transfer to Google Drive{sku}_{shot}

DR-1048_front.png2K

TP-0456_front.png2K

JK-0331_front.png4K

JK-0712_front.png4K

In every fileEU AI Act, Art. 50

AIGeneratedBy ReicaDigitalSourceType trainedAlgorithmicMediaSKU DR-1048 · Approved yesC2PA signed by Reica · Watermark invisible

2K and 4K versions

An approved shot drawn again with finer fabric detail, for print and campaigns

Relight without regenerating

Change the key light on an on-model photo, saved as a new version

Trash for 30 days

Nothing approved is lost by a wrong click

Catalog import

Import your catalog once.

Connect a Shopify store, Google Drive, or an XML or CSV feed and turn your product library into a generation-ready catalog in minutes.

24 rows, 6 products ready

Import feedGoogle Shopping RSS

https://atelier-milano.com/feeds/google-shopping.xmlImport

item_group_idtitlesizecolor

JK-0712Zip bomberLsand

MK-2207Polo cardiganXSnavy

MK-2207Polo cardiganSnavy

MK-2207Polo cardiganMnavy

MK-2207Polo cardiganLnavy

SW-2210Floral bikiniXSprint

SW-2210Floral bikiniSprint

SW-2210Floral bikiniMprint

SW-2210Floral bikiniLprint

Google Shopping, Atom, Shopify and image sitemaps, any product XML or CSV.

24Rows read

6Products

6Ready

Slip dressLong-dressDR-1048 · 4 sizesReady

Linen overshirtShirtJK-0331 · 4 sizesReady

Asymmetric camiTank topTP-0456 · 4 sizesReady

Zip bomberJacketJK-0712 · 4 sizesReady

Polo cardiganSweaterMK-2207 · 4 sizesReady

Floral bikiniSwimSW-2210 · 4 sizesReady

Every feed format

Google Shopping, Atom, Shopify and image sitemaps, any product XML or CSV

Variants, not duplicates

Sizes and colours of one product arrive as one product, never shot or charged twice

Google Drive, both ways

Pick the photos in Drive to import them, then send approved shots back to a folder. Growth plan and above

New in the platform

More than still life, on the same pipeline.

The validation layer and the brand profile now carry through to every image your catalog and your channels need.

New

On-model on Reica's cast

20 fashion models, 9 poses, garment length set on the figure, and outfits from your own products.

New

Match the look of a photo

Start a brand profile from any image you like. Backdrop, light, shadow and margin are read and filled in.

New

Auto-Heal

Flagged shots get one automatic correction, kept only when it scores better. Defects are pinned on the image with their fix.

New

Catalog editor with layers

Product, shadow and backdrop as separate layers. Fix up to three spots with AI, or relight an on-model photo.

New

Social images in 6 formats

Feed, square, story, pin, landscape and link, from your brand kit and templates, with the "Made with AI" label.

New

Google Drive in and out

Import product photos from Drive, then send the approved shots to one folder, named {sku}_{shot} or the way your PIM expects.

Feed variantsSearch by appearance, IT and ENColour variants from one photoZIP export with manifest.csv2K and 4K versionsEconomy deliveryLibrary foldersAI marking in every file

Results

Scale visual brand production without studio cost.

What is marketplace-ready is what you receive, not a draft.

70%Lower cost

vs. traditional studios (€125K+ for 500 SKUs)

SecondsNot weeks

From upload to final, retouch-free asset

100K+Assets at scale

Batch operations for entire catalogs

10M+Generations run

Validated on every generation, not just samples

Who it's for

For e-commerce teams, brand directors, emerging brands, and agencies.

The challenge

Managing hundreds of SKUs. Shoot schedules take weeks. Every season you're behind before you start.

The outcome

Refresh your entire catalog in a single batch run, every angle, every variant, ready for every marketplace.

70%lower cost vs. traditional studio shoots

01Batch generation for entire catalogs in a single run
02Shopify stores, XML and CSV feeds, Google Drive import
03Auto-tagged product library, searchable by what the photo shows
04Every SKU in every angle without additional shoots
05Marketplace-ready output for Amazon, Zalando, Asos, and more

Talk with sales

Security & Compliance

Enterprise-grade infrastructure, zero compromises.

Your product photos and the images reica makes are stored on Google Cloud and generated with Google's Vertex AI, on infrastructure audited for SOC 2 Type II, ISO 27001 and ISO 27018. Under Google's terms, your images are not used to train Google's models.

Built for the EU AI Act

Every exported image carries the three markings Article 50 and the Commission's Code of Practice ask for: AI metadata, Content Credentials signed by Reica (C2PA), and an invisible watermark

Consent for people

Photos of people need the uploader's consent before they are used

Connections kept on the server

Google Drive permissions are stored encrypted and never reach the browser

No batch left stuck

If the image service is busy, the work moves to another region or engine and finishes

Fits the workflow you already run.

Products come in from your feed or Drive. Approved shots go out as a ZIP with a manifest, or straight into the Drive folder your team and your PIM already read from.

See dedicated infrastructure

# reica-approved-shots.zip / manifest.csv
sku,shot,version,match,file
DR-1048,still_life.front,3,96,DR-1048_front.png
DR-1048,still_life.back,2,93,DR-1048_back.png
DR-1048,on_model.front,1,91,DR-1048_on-model_front.png
JK-0331,still_life.front,2,94,JK-0331_front.png

# Transfer to Google Drive: SS27 / Catalog / {sku}

Enterprise-ready still life

Scale visual brand production without studio cost.

Run your entire catalog through a governed AI workflow and scale it effortlessly.

Book a demo Talk with sales